Stops booked
62
Every truck has dead miles between stops and empty slots on the board. We run the ads, answer the leads, and book the jobs that turn a scattered route into a dense, profitable one — measured in booked jobs, not clicks.
It's rarely a demand problem. It's a coverage problem — leads arriving where you can't catch them, and trucks driving miles between stops they shouldn't have to.
You're not bidding the ZIPs you can profitably reach — and you're paying for ones you can't. We draw the service area to your real drive time, not a 30-mile radius guess.
Pest is urgent. The first operator to pick up wins the job. While you're on the truck, our system answers, texts back, and books — in under two minutes, every time.
Two trucks, same stops, same prices — the one with clustered stops earns 25% more per hour. We bias new bookings toward streets you already serve.
Separate campaigns for termites, bed bugs, mosquito, rodents, and general pest — each earning its own Quality Score, each pointed at the right landing page.
Missed-call text-back and instant routing so every lead gets a human (or a booked slot) before they dial the next name on the list.
We get you the badge, manage the budget, and dispute the junk leads so you only pay for jobs worth booking.
An automatic ask after every completed job. Your star count climbs, your map rank follows, your CPL drops.
One-time sprays become quarterly contracts. We build the offer and the follow-up that turns a single job into route-anchoring recurring revenue.
PROJECTION · MODELLED ON VERTICAL QS-CURVE BENCHMARKS · NOT A GUARANTEE
We split the loud, cheap keyword from the profitable one — so each service line earns its own Quality Score and lands on a page that actually answers the question.
Ants, spiders, roaches. The volume base — built for quarterly plans, not one-and-done.
High-ticket, high-intent. The keyword that pays for the whole account when it's split out.
Pure urgency. Speed-to-lead is everything; the fastest callback books the job.
Seasonal spikes and contract revenue. Budget paced to the curve, not the calendar.
People used to type "pest control near me" into Google. They still do — but a chunk of them now ask ChatGPT, Google's AI Overview, or the assistant on their phone. The answer comes back as a short list. Two or three operators get named. The rest don't exist for that customer. We get you named.
Open ChatGPT. Ask it. Scroll the answer. Are you in it? If not, the reason isn't your work — your site doesn't tell the AI clearly enough who you are, where you treat, and which pests.
Search Google for it. Look at the AI Overview at the top. Is your business named? Linked? If the AI is answering the customer before they ever see the blue links, and you're not in that answer, the customer never reaches your site.
Ask Siri. Ask "Hey Google." Voice answers pull from the same signals as the AI answers. If you're invisible on one, you're usually invisible on all three.
Three things. That's it.
The operators that win the AI mention almost always win Google too. The opposite isn't true — winning Google doesn't get you the mention. There's specific work, and it's not what most pest control operators are doing.
The same material the diagnostic is built on — written for Ontario pest control operators, one question per page.
The operator's guide: the three gaps, the fix order, the seasonal calendar, and what it should cost.
CPC and CPL benchmarks, what $1,000–$5,000/month actually buys, and the budget mistakes that waste the most.
Why some operators get named in AI answers and most don't — and the site work that changes it.
More guides: Why is my business slow? · Advertising in Ontario · The slow-season playbook · More jobs, same budget · The map pack playbook
Your market: Windsor · London · Hamilton · Kitchener · Guelph · Burlington · Oakville · Cambridge · Sarnia · Chatham · Brantford · Woodstock · Stratford · St. Thomas
Tell us your service area and what you treat. We'll map where your demand is, where your competitors are winning, and what filling the gaps is worth per month. Free, no obligation.